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    Mindtrip Launch Toolkit

    Thank you for partnering with Mindtrip. We’re excited to work together to bring a new kind of trip planning experience to your destination.

    Launching your Mindtrip experience is an opportunity to showcase your destination as a leader in digital travel planning while giving visitors a more interactive way to explore and plan their trip.

    This Launch Toolkit is designed to help you introduce and promote your Mindtrip experience. Here's what you'll find inside:

    • Mindtrip Partnership Promotions 
    • Destination Promotion Ideas 
    • Feature Descriptions 
    • Launch Communications

    Our marketing team is here to support you along the way with strategies, assets and collaboration opportunities.

    Let’s make some noise together.
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    Mindtrip Partnership Promotion


    Press Announcement

    Mindtrip will collaborate with your communications team to create, publish and pitch a press announcement on or around launch day. We will work with your team to develop a quote that is specific to the unique nature of your destination.
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    Social Promotion

    Mindtrip will promote the partnership and highlight your destination across our social channels, reaching more than 65K followers and growing.
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    Inspiration Email

    As part of our enterprise partnerships, your destination will be featured in an upcoming inspiration email sent to all Mindtrip users. We’ll collaborate with your team to identify the places and experiences to highlight.
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    Featured Guides

    We’ll collaborate with your team to create guides that highlight the best of your destination. These guides can live on both your destination website and Mindtrip.ai.
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    Customer Story

    Your destination may also be featured as a case study highlighting how DMOs are using Mindtrip to create more interactive visitor experiences.

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    Destination Promotion Ideas


    Video Promotion

    *Included with Enterprise | Available for purchase

    Use the customized Mindtrip video across your digital channels or broadcast campaigns.

    Want to customize this video for your own marketing? Simply email support@mindtrip.ai to request the raw video and script assets.
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    Social Collaboration

    Use the Mindtrip video or record a short demo of the Mindtrip experience on your site to announce the launch on social media. Mindtrip can also provide a cover image for an Instagram reel or carousel.

    Once your post is live, send a collaboration request to the Mindtrip account to share the message with our 65K+ followers.
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    Start Anywhere®

    With Mindtrip, trip planning can start anywhere your destination inspires travelers — not just on your website.

    Our Start Anywhere® capability allows you to connect social posts, videos and digital content directly to your Mindtrip planning experience.

    For example, you can add a Magic Link to a YouTube video, Instagram post or blog article. When visitors click the link, they’re taken to your website with the Mindtrip experience already open and pre-loaded with recommendations from that content.

    This allows travelers to move seamlessly from inspiration to action.
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    Email Campaign

    Announcing your new trip planning experience to newsletter subscribers is a great way to drive early engagement. Include a brief explanation of how it works and consider embedding the promotional video for added visual impact.

    Sample Subject Lines: 

    • Introducing Our New AI Trip Planner
    • Your personalized [Destination] trip starts here.
    • Introducing a New Way to Plan Your Visit

    Email Content:
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    Plan Your Visit to [Destination]

    Planning your perfect trip just got easier. Our new AI trip planning experience allows you to ask questions, explore recommendations and build a personalized itinerary based on your interests.

    Save Your Likes
    As you explore the site, you can save the places and experiences you like and add them to your trip plan when you're ready.

    Ask Anything
    Looking for the best restaurants, outdoor adventures or hidden gems? Ask any question about [Destination] and we’ll provide the answers you need to plan your visit.

    Build Your Trip
    Get specific travel recommendations or create a fully customizable itinerary. Share it with your co-travelers and plan together.
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    Feature Descriptions

    Use the copy below when describing your Mindtrip experience to visitors. Feel free to adapt it for your website or marketing materials.

    Get personalized recommendations.
    Share your travel preferences and receive tailored suggestions.

    Build your itinerary.
    Save your favorites and organize them into a trip plan.

    Book with confidence. 
    Book through [DMO]’s trusted partners to secure your top picks. 

    Ask anything.
    Find out everything you want to know before you go.

    Collaborate with your crew.
    Invite friends and family to your trip and plan together.

    Launch Communications

    Press Resources

    A successful launch includes reaching out to local and travel trade media. Below are some pre-approved snippets you can use to communicate the benefits of the Mindtrip experience. 

    The Mindtrip Marketing team is eager to co-promote with you. Please reach out to michelle@mindtrip.ai to discuss ways we can collaborate.
    Snippet:
    "

    "Our AI-powered trip planner, powered by Mindtrip, allows travelers to ask any question about [Destination], receive personalized recommendations and create customized itineraries tailored to their specific preferences."

    Approved Quote from Andy Moss, CEO of Mindtrip:

    "

    We are proud to partner with [Destination Name], an innovative leader in creating exceptional visitor experiences. By empowering travelers to seamlessly discover, plan and book a personalized [Destination] getaway, [Destination Name] is setting a new standard for delivering exactly what today’s visitors want.

    Andy Moss

    CEO of Mindtrip


    Travel Partners & Travel Trade Outreach

    Communicating with local partners and travel trade is just as important as reaching travelers. Consider sharing announcements with stakeholders ahead of the consumer launch, highlighting these additional points:

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    Accurate Information: 

    Mindtrip indexes content from [Destination’s] website and partner databases to to ensure recommendations highlight local businesses accurately.
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    Customized Recommendations: 

    Recommendations can be guided toward themes such as sustainability, hidden gems, promotions, travel alerts or transportation options.

    These messages help partners understand how the Mindtrip experience benefits both them and the visitors they serve.

    Have questions? Email us at support@mindtrip.ai


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